exploration

We begin the environmental design process with exploration—delving into what makes your community or business unique in the marketplace and what truly sets you apart. This discovery shapes the understanding of your target audience and customers.

Throughout the process, we prioritize your brand, strengthening it and guiding its natural evolution toward new opportunities. This foundational work provides a clear vision for your brand’s future.

By bringing an outsider’s perspective to what’s familiar, we identify the specific design solutions needed to create purposeful environmental graphics—graphics that not only look great but also set the stage for meaningful experiences.

DESIGN

When we begin the design process, we take a holistic view of what your brand represents. Using the insights we’ve gathered, we define the overall experience your space should deliver.

With a clear understanding of visitor needs, we strategically position your brand to create authentic, memorable experiences that strengthen your identity.

Our design solutions encompass layouts, materials, finishes, signage, digital applications, and construction management. Drawing on years of experience, we carefully select materials that perform best in specific environments, ensuring the final product is both durable and impactful.

Throughout the process, we guide you every step of the way, providing expert project management and thoughtful direction. By adding dimension to your brand, we script the visitor experience to communicate your message effectively and elevate your brand presence.

Mizzou Athletic Training Center

WINDOW GRAPHIC

When arriving to campus and seeing the athletic training center you couldn't tell what building it is. We wanted to design environmental graphics to be more than just place signage we wanted to add more. The design we created places a WOW! Factor by adding a large photomural to the building lobby’s glass curtain wall.

The banner material used for the photomural has minute perforations that allow views through the banners.